Rob, crowd response used to be very slow, now it's lightning quick cuz of intarwebs. However, it's only quick for those of us, like everybody on this forum for example cuz we're on the webs ya, who actually check those intarwebs. It's still snail pace for the rest of us, cuz TV monolith and such.
On the tangent of who can you trust, consider that the effort put into old school reporting used to be tremendous cuz it was more or less a monopoly, thus highly profitable. Today, there's so little profit cuz of mass switch from traditional outlets to those famous intarwebs (which isn't a monopoly by far, though some have tried real hard, and failed, i.e. AoL), even long standing respectable institutions publish utter garbage just for clicks. So, the balance of trust got equalized in favor of n=1's, not that n=1's are now more trustworthy, but big houses are now less so. Grammar and syntax and logical errors are common these days, even from the big names. It's as if everybody suddenly forgot how to read and write correctly, all at once. Never mind the rampant absence of fact checking or the wholly single-sided-mass-distributed-press-release-turned-pseudo-genuine-reporting (there's a term for that, I forgot, but even an idjit can recognize it once he reads the exact same word-for-word "article" from two separate sources, typically authored "AP" for Associated Press, which used to mean something but now it's just a mouthpiece for somebody else).
I like Tom, he's funny and makes a lot of sense in that lecture (or stand-up? he is a comedian). But then I'm highly biased and probably just aware of the topic and that's why he's funny to me. Not sure it would go that well for somebody who's hardcore about arterycloggingsaturatedfat and hearthealthywholegrains, a few of which I've personally met and I promise you nothing will change their mind no matter how sick and fat they get. The moment the video ended, I thought to send the link to a few people I figure would enjoy it at least, if not learn anything from it. But then I thought, I dunno what I thought, it's not like I know how they'll take it. Put that idea aside for now.
The one thing that sticks out to me is the Anointed telling us to shaddup, which they do in every way imaginable. And I agree with Tom that it ain't gonna happen no way no how, cuz intarwebs and such, ya. Anybody remember the public request for comments about the upcoming nutritional guidelines "overhaul"? Well, that's one way they tried. This would be the "I'll let you speak your mind to give you the illusion that I'm listening so you'll finally shut up about that, then I'll do what I want" strategy, which it was and which they did. Actually, another thing sticks out. Tom said he's not trying to change the guidelines, he's trying to convince us to stop listening to them. Doesn't have to convince me, but that's just brilliant.
Teaser, it's the other way round. Their claims are retarded cuz in-my-face personal experience, that's why distrust. I mean I get you, I'm just saying.