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  #1   ^
Old Wed, Aug-12-20, 01:29
Demi's Avatar
Demi Demi is offline
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Plan: Muscle Centric
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Default Coca-Cola paid researchers to downplay sugar and obesity link

Coca-Cola paid researchers to downplay sugar and obesity link

https://www.diabetes.co.uk/news/202...esity-link.html

Quote:
Scientists paid by Coca-Cola to downplay how damaging sugar can be for increasing obesity rates has been called a “low point in this history of public health”.

A newly published study reported in the Daily Mail has looked at a series of emails carried out between a group of academics called the Global Energy Balance Network (GEBN), which was set up to investigate why weight gain across America had increased.

The emails were obtained by the non-profit consumer and public health group, US Right to Know which applied for the documents using Freedom of Information requests.

The team, funded by the beverage company, helped promote the idea that lack of exercise was to blame for America’s obesity problem and not a bad diet.

The study findings stated that the emails “identified two main strategies” one of which used information and messaging that “could influence public health nutrition”.

The second strategy suggested that Coca-Cola made “significant efforts to divert attention from its role as a funding source”.

One of the emails about funding said: “We are certainly going to have to disclose this [Coca-Cola funding] at some point. Our preference would be to have other funders on board first…Right now, we have two funders. Coca Cola and an anonymous individual donor.”

Another email added: “We are managing some GEBN inquiries and while we disclose Coke as a sponsor we don’t want to disclose how much they gave.”

Gary Ruskin, executive director of US Right to Know, said: “This is a story about how Coke used public health academics to carry out classic tobacco tactics to protect its profits.

“It’s a low point in the history of public health, and a warning about the perils of accepting corporate funding for public health work.”

The researchers for the study looking into Coco-Cola concluded: “Coca-Cola sought to obscure its relationship with researchers, minimise the public perception of its role and use these researchers to promote industry-friendly messaging.

“More robust approaches for managing conflicts of interest are needed to address diffuse and obscured patterns of industry influence.”

The study was published in the Public Health Nutrition journal. Read more here.

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  #2   ^
Old Wed, Aug-12-20, 11:58
Zei Zei is offline
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Default

Kind of like how big sugar a number of decades back paid some research professors to shift poor health blame from sugar to fat, which we're still feeling the effects of today. Rather than be cynical I prefer to assume the business people out to make a buck (which is what businesses are do, who wants to own a failing business?) were unaware of how harmful to health their products really are. It's just sugar, right? Everyone, even little kids, eat it? It's not like, you know, bad stuff like tobacco. Just sugar. Can't be that bad, right? A cupcake or a Coke, right??? Doubt they believe their products are actually healthy, but also doubt they really see just how harmful the stuff is long term to health so not bothered using sneaky business tactics to push their profits. Really makes resources like what we have here on this website and others needed for us to be able to see through such tactics to what's really in our best health interests so we're not fooled by profit-oriented propaganda.
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  #3   ^
Old Sat, Aug-15-20, 17:46
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sheryl2020 sheryl2020 is offline
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Thank you so much for this article. I use the Coca Cola Zero sugar energy drink in the morning as my coffee substitute, but now, out of general principle, I won’t be buying Coca Cola brand anymore.
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  #4   ^
Old Sat, Aug-15-20, 19:19
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Bob-a-rama Bob-a-rama is offline
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Plan: Keto (Atkins Induction)
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And here in Florida, Big Sugar gets $4 billion per year of our tax money for price support means we are all buying sugar we aren't even eating.
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  #5   ^
Old Sat, Aug-15-20, 19:55
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Ms Arielle Ms Arielle is offline
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Plan: atkins, carnivore 2023
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Maybe its time for that $4B to get shifted to an obesity program !! To teach low carb eating to fix the health problems sugar created.

Listened to a chef from the Orient recently discuss the meals her mother made. ALL without sugar. No sugar was available. Far too expensive.

Time to stop the subsidies. Let the price of sugar rise. Better than putting on a sugar tax on the sodas

Last edited by Ms Arielle : Sat, Aug-15-20 at 20:04.
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  #6   ^
Old Sun, Aug-16-20, 13:44
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Bob-a-rama Bob-a-rama is offline
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Plan: Keto (Atkins Induction)
Stats: 235/175/185 Male 5' 11"
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Yes, time to stop the subsidies. All gov't aid to private or public businesses should be stopped.

Also, anyone in the FDA or any other agency that has been established to protect us from corporations that takes any gift or job from said corporation for the rest of their lives should be jailed without bail for the rest of their life. By definition, it's treason.

At least that's the way I feel about it.

Bob
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