https://www.telegraph.co.uk/food-an...eakfast-cereal/

I hope it's because they are desperate.

Such a travesty. Since the 1950s, processed food containing copious amounts of sugar has been aggressively marketed. Then so-called convenience foods entered the fray, leaving behind what humanity once knew as whole foods. We need government to do the same thing it did for cigarettes and alcohol. Strategic campaigns that target these unwholesome products for their lack of nutritive value, their damage to the body and their impact on health outcomes. Billions of dollars were made on cigarettes and these companies fought the government tooth and nail. They finally capitulated to the need for warning labels. The same fight is ahead of us with the manufacturers of crap 'food'

It there are no long-term studies comparing cereal eaters to non-cereal eaters. And if they tried, many of the non-cereal eaters would be eating pn=ancakes, waffles, Egg McMuffins, etc. Proving the cereals are harmful would be extremely difficult and the abundance of flour and sugar in other products would confuse the results.

hee hee I think you're missing my point. I think a full on public health campaign against ALL of these products (cereal waffles egg McMuffins) needs to be undertaken. There's no reason it can't be done since previous campaigns against smoking and drinking have been successful.

My grandparents treated us to the individual serving size boxes of cereal. Sugar Pops. Sugar Smacks. Frosted Flakes.

I still miss Cap'n Crunch.

Fortunately, I never shop while hungry. So these never enter my house. My family doesn't eat cereal for breakfast.

When I was a kid, I loved the sweet cereals. Of course they weren't good for me.

Frosted Flakes, Sugar Pops, and others, and if they didn't come with sugar, I'd spoon it on.

Nobody told us it was unhealthy.

But that was decades ago. I have no desire for cereal anymore, and I don't even go down that aisle in the supermarket.

Bob

We only got individual boxes of cereal when on vacation. Until Mom realized we only liked a few of them, so no more variety packs. I preferred Cheerios with milk and so much sugar that there were "sandbars" in the bowl.

But I haven't eaten cereal in ~45 years now, other than some steel cut oats in the early 1990s. On a variety of diets over the years, I've chosen dinner-like meals for all meals.

My children had cheerios, or oatmeal, as youngsters as I was gifted a book for early readers that used Cheerios to fill in dentitions. A total marketing ploy. But it did help my kids learn counting.

We quickly moved to serving leftover dinner for breakfast. Purposely making extra for the leftovers.

It was invented to destroy the human sex drive.

So there you are. PR campaign

I tried a few different diets many years ago, looking for something that worked for me. Then I found Atkins.

With Atkins, if I tried to move from induction to maintenance, I'd start gaining again, so I stuck with fewer than 20 carbs per day. Now they call it keto.

I know people who have succeeded with some of the diets that didn't work for me, and I'm sure there are those in which keto doesn't work.

If there was one universal diet that worked for everyone, there would only need to be one diet book.

The challenge is to find out what works for your system, and stick with it.

To get back on topic, I think most packaged cereals are unhealthy and should be avoided on all diets.

Even the aforementioned Cheerios, now has Corn Starch as the second ingredient and Sugar as the third.

No thank you. It doesn't work with my way of eating (diet).

Bob

I've avoided the cereal aisle for so long I had no idea!

Even if they did a study to show how this cereal promotes good sleep, that would support NOT feeding cereal to kids before they head to school to learn, and adults wanting to perform well at work.

The first sign that Atkins was working for me was how it swiftly eliminated that "nap after lunch" feeling that was so depressing.

That was the first t thing that I noticed when I started Atkins 20+ years ago.