Oxytocin is the BONDING hormone. It promotes social connections.

Looking at the stats of how the world is eating more seed oils... and it explains SO MUCH.

Actually, he would have told them to stay away from Soybean Oil. To a corporation, nothing is more important than more customers. And the love hormone is a good way to get more li'l children eating cereal.

Actually, this is a case of ideologically driven business. Kellogg cereals was started by a Seventh Day Adventist, whose theology was based on diminishing the human libido through vegetarianism. (Which apparently works, since hormones of all kinds diminish with malnutrition.)

We have evidence that Kellogg did not care about sales, because when he left the Sanitarium complex where cornflakes were invented to travel, his brother would add more malt syrup to the cereal, and sales would go up. Kelloggs would come back, and the box would go back to unappetizing