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Old Mon, Feb-12-24, 00:41
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Kristine Kristine is offline
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Plan: Primal/P:E
Stats: 171/146/150 Female 5'7"
Progress: 119%
Location: Southern Ontario, Canada

A product can only be referred to as high-protein if 20 per cent of the energy value of the food is provided by protein, according to labelling regulations. Some high-protein meals were lower in calories, fat and salt than the regular alternatives. Lidl said it had “robust processes in place to ensure labelling compliance”.
Marketing pencil-pusher speak for "we tortured the labels so they'd say what we want them to say to avoid getting in trouble while tricking you out of your money."
Originally Posted by deirdra
I'm reminded of the Chinese infant formula scandal where they added melamine to increase the protein content of watered down milk.
In pet food shipped to North America, too. A lot of pets died.
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