I just saw it advertised on TV with the past 7 days. Interesting but I am not interested. I pretty much have my low carb diet put together with whole foods and this cooking cream did not interest me as something I want or need in my lifestyle. BUT, that being said please don't let that stop you from trying it. I pretty much used everything under the sun that was low carb. That's what we all should do until we settle into a lifestyle that's been molded to our own personal likes.