Cultish? Noom spelled backwards is Moon. Moonies? Bears watching. They talk about culture and teams (workers), and is that in an environment that welcomes diverse ideas and skeptics as part of a healthy culture? Bears watching. Nowhere could I find a prescription of what constitutes a healthy lifestyle related to food or diet or activity, only behavior traits that are encouraged. Interesting. The blogs go into more detail with best frozen foods. Right? Looks very plant-based other than the frozen chicken with black beans. Not that there's anything wrong with it . . . . . .