One ounce of meat does indeed weigh 28 grams. However, that 28 grams is composed of not just protein, but also fat and water. And possibly a trace of carbohydrate .. some organ meats and shellfish have carbs. Depending on the cut of meat, there may be more or less fat, and more or less protein. 7 grams per ounce is an average rule of thumb.

A good foods counter tool will help you to see the protein content of foods. Either a book such as Corrine T. Netzer's "Complete Book of Food Counts" or our on-line carb counter tool also provides counts for protein and many other nutrients. Click on Low Carb Tools from the orange menu bar near the top of the page.

So no, you do not need to eat huge vast quantities of meat per meal. You should have worked out your protein requirement based on lean body mass, as detailed in Protein Power in chapters 4 and 5. On pp 154 - 157, you'll find simple charts which tell you how much meat - eggs - cheese etc you need to eat or combine to meet your minimum protein requirement for each meal.

Doreen