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-   -   Fat is Back! The Rise of Creamy Yogurt in WSJ (http://forum.lowcarber.org/showthread.php?t=467972)

JEY100 Wed, Jun-03-15 06:03

Fat is Back! The Rise of Creamy Yogurt in WSJ
 
Wall Street Journal does it again...another story about Fat. This one is good news for us all...an increase in market share for Full Fat yogurt and many new brands coming on-stream. Ask your store manager to stock these. If your store already carries Stoneyfield, ask them to order their new Full Fat line. I read so many here with only low fat yogurts to buy..the times are a'changing.

http://www.wsj.com/articles/fat-is-...gurt-1433274871

QUOTE: The yogurt aisle is getting fat.

Leading brands and fast-growing niche players are coming out with new varieties of yogurt made with whole milk. The unabashedly full-fat yogurts are thicker, creamier and, executives say, more satisfying than the long-popular low-fat versions. And to many people, full-fat also tastes better.

“It could easily be a substitute for ice cream,” says Lisa Kinzel, a brand manager for Oh My Yog! whole-milk yogurts, made by Stonyfield, a unit of Groupe Danone SA. “It’s just getting back to what yogurt truly is.”

More consumers want food that is less processed, yogurt makers say, and that includes letting the fat stay put. The preference is reverberating across the dairy aisle: Sales of whole milk, though still about half the size of skim milk, are growing much faster, rising 5% in the 52 weeks ended May 17, while skim milk fell 3%, according to market research firm IRI. Butter sales are up 18% over the same period, while margarine is down 4%.

Consumers’ increasing appetite for fat pushed Stonyfield to develop Oh My Yog!, which launched in January. The product’s whole milk, which isn’t homogenized, forms a thick layer of cream on top of the yogurt. A layer of “honey-infused” yogurt follows, and fruit sits on the bottom.

MORE on article linked above....

GRB5111 Wed, Jun-03-15 06:15

This is good news. I've asked at my local supermarkets for full fat, plain yogurt and they usually look at me like my head is on backwards. Thank goodness the people in the know are protecting us from ourselves!!!

If I could have access to Fage and Stonyfield whole milk plain yogurt on a regular basis, that would be a good start. While I'm not eating yogurt every day, there are so many things dishes and appetizers you can make with yogurt while keeping it LCFH, it's just another great food to add to the arsenal.

I'm sure as full fat comes back into vogue, we'll also see the dessert versions of this be the majority of selections on the grocery aisle.

bkloots Wed, Jun-03-15 13:31

Quote:
“It could easily be a substitute for ice cream,” says Lisa Kinzel
Yes indeed. I treat myself occasionally to full-fat yogurt that I "greek" myself. It's a creamy mouthful with a topping of a few frozen berries.

I use ordinary Dannon Full Fat Plain Yogurt, which is almost always available at my local grocery. Sometimes I have to dig it out from behind the vanilla, low-fat, flavored stuff. But it's there. I dump it in a colander lined with coffee filters placed over a deep pan with a lid on. 24 hrs or so in the fridge drains off a huge amount of whey and makes this inexpensive yogurt totally yummy.

Dodger Wed, Jun-03-15 16:03

My local groceries stock dozens of yogurts; all of which are either low-fat or no-fat.

JEY100 Wed, Jun-03-15 16:29

But Noosa is based in Colorado!! Made from grass-fed happy, dancing on the mountain tops, cows. That's the good news, the bad news is some flavors have 29 g carbs full of honey and fruit. But daughter loves them, so I buy them, but they are way too good for me.
I plan to visit some regular mainstream groceries to ask the manager for "Oh My Yog!"...just because I love the name :lol:

Merpig Wed, Jun-03-15 17:48

Quote:
Originally Posted by Dodger
My local groceries stock dozens of yogurts; all of which are either low-fat or no-fat.
Sounds like my supermarket too! Sometimes they will have *one* brand of full-fat Greek yogurt, but rarely. But I have probably 30-40 "choices" of fat-free yogurt, and maybe 10-20 that are low fat. Most of them also loaded with sugar of course. :D

Neanderpam Wed, Jun-03-15 18:09

For those of you who have an Aldi they have a 32 ounce unsweetened plain Greek yogurt recently. Good stuff.

WereBear Wed, Jun-03-15 19:46

I have been happily buying full fat, grassfed, live cultured yogurt from my local health food store, and will continue to do so.

But for those who do not have this option, bon appetit! I hope.

cotonpal Thu, Jun-04-15 04:34

Yogurt is really easy to make at home. Back when I was eating dairy I used to make a quart of it every week. I used a Yogourmet yogurt maker and made the yogurt with half and half (Half and half from a local dairy that had no additives), fermented it for 24 hours to get rid of all the lactose and then let it drip for a few hours, to get wonderfully thick full fat yogurt.

mike_d Thu, Jun-11-15 20:58

Brown Cow "Cream on top" is good if you can find the small plain ones. So is "Greek Goddess" plain yogurt. Usually 2% fat is all I can find in most stores these days as individual cup servings.

leemack Fri, Jun-12-15 04:11

I was curious as to the choice we have in the UK and found five different brands of full fat greek yoghurt, each with several serving sizes in my supermarket. I don't understand why you can't have a similar selection across the pond, though I guess it's driven by customer demand - the fewer customers who have thrown aside the low fat dogma, then the fewer choices the low carb/real food crowd will have.

I remember being told that you have poor choices in other dairy items as well, such as real cheeses, is this true?

mike_d Fri, Jun-12-15 11:41

Quote:
Originally Posted by cotonpal
Yogurt is really easy to make at home. Back when I was eating dairy I used to make a quart of it every week. I used a Yogourmet yogurt maker and made the yogurt with half and half (Half and half from a local dairy that had no additives), fermented it for 24 hours to get rid of all the lactose and then let it drip for a few hours, to get wonderfully thick full fat yogurt.
Just don't try to culture it with "DanActive" -- it's inactive! So is "Activia." Pasteurized to improve shelf-life is my guess.

M Levac Fri, Jun-12-15 13:10

A nice alternative to yogurt is sour cream at 14% fat. I could find one 19% fat. Now the best I can find is 18% fat from a different producer. Then there's creme fraiche at 40% fat. Tried one a few days ago. Expensive but omg... Also, I noticed that the fatter it is, the fewer ingredients it has. To me, both yogurt and sour cream taste better without things like carrageenan and whatever else they use to emulsify and jelly-up the stuff.

GRB5111 Fri, Jun-12-15 13:20

Quote:
Originally Posted by leemack
I was curious as to the choice we have in the UK and found five different brands of full fat greek yoghurt, each with several serving sizes in my supermarket. I don't understand why you can't have a similar selection across the pond, though I guess it's driven by customer demand - the fewer customers who have thrown aside the low fat dogma, then the fewer choices the low carb/real food crowd will have.

I remember being told that you have poor choices in other dairy items as well, such as real cheeses, is this true?

Traveling to and working in the UK over several years, I was impressed by the delicious, high-quality yogurt available when I had dinner at friends' houses. There is a difference in full-fat yogurt availability; although, it's starting to change back to what we once had several years ago. There are many dessert yogurts (should be criminal that this garbage is labelled as healthy) on grocery store aisles that it's hard to find the plain full-fat stuff. We're hoping that this is a trend for the better as the fat danger mantra is getting snuffed.

Real cheese and good quality cheeses however, are easy to find and not a problem in my neck of the woods and most other places on the east and west coasts.

leemack Fri, Jun-12-15 13:53

Quote:
Originally Posted by GRB5111
Traveling to and working in the UK over several years, I was impressed by the delicious, high-quality yogurt available when I had dinner at friends' houses. There is a difference in full-fat yogurt availability; although, it's starting to change back to what we once had several years ago. There are many dessert yogurts (should be criminal that this garbage is labelled as healthy) on grocery store aisles that it's hard to find the plain full-fat stuff. We're hoping that this is a trend for the better as the fat danger mantra is getting snuffed.

Real cheese and good quality cheeses however, are easy to find and not a problem in my neck of the woods and most other places on the east and west coasts.


Yes there are plenty of dessert yogurts packed with crap, they make up the majority of the yogurt aisle, and even the healthier greek yogurts have many choices with added 'fruit' and honey. Luckily there is a strong real food movement in the middle classes, meaning real greek yogurt has become much more popular, so hopefully the trend to better choices is moving in the right direction here. Almost all of our cheese is real - fake cheese and cheese food type products aren't very popular. We have a good selection of creams and luckily carageenan is banned in Europe.

I suppose getting a better selection across the pond is down to more customer pressure on the stores, letting the store managers and buyers know that there is a market for real food choices.


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